Shanghai Zhonglian Mall had been set up in November 1993. It is a large department store as a member among the 20 retailing outlets under the leadership of Shanghai Bailian Group.

The business area in Shanghai Zhonglian Mall is more than 5400 sq. m. There are over 20 million merchandises in the famous mall such as commodities, clothes and home appliances, as well as very "in" fashion and cameras. There are many good Chinese restaurants running their business on the basement. It can easily be reached because it is located on Nanjing Road Pedestrian Street, near the entrance of the Shanghai Metro's Henan Middle Road Station.

The convenience services, innovative management and the good quality merchandises made this mall famous and convincing reputation in eastern China. The popular slogan of Shanghai Zhonglian Mall is "Great Reassurance for You to Shopping in the Zhonglian Mall !"